Video009: How to market your translation?│إزاي تسوَّق لترجمتك صح؟ – Facebook Live (Arabic)

“Marketing is not the art of finding clever ways to dispose of what you make. Marketing is the art of creating genuine customer value. It is the art of helping your customer become better off. The marketer’s watchwords are quality, service, and value.” – Philip Kotler. In this Facebook live recording, I shed some light on how to market you language services. Also, key terms such as segmentation, targeting, positioning, marketing mix, and more, were also discussed with a couple of examples in the translation industry. This live was made after an invitation from a Facebook page named “Anwar Resala Team 10th of Ramadan Branch.”

Useful resources mentioned in this episode:

 Video001: L10n Academy Evaluation Sheet + Q&A│شرح ملف تقييمات المترجمين مع قسم الأسئلة والأجوبة
 Video003: Style Guides 101 + Q&A│كيفية التعامل مع دليل الأسلوب + قسم الأسئلة والأجوبة


I’d love for you to share this video and add your takeaways with your friends on social media platforms, so be sure to add the hashtag #L10nAcademy, mention and/or tag L10n Academy Facebook Page. Also, please make sure to give me a review on Facebook and feel free to add your valuable comment(s) below. I’ve been doing a bunch of live webinars and free trainings recently, and I’d love to see you at the next one! If you want to see when the next training is, and also where I’m speaking next, check L10n Academy Calendar on both the Podcast and Videos Pages.


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